SEO & Google Ads
Let us design and create a
Google Ads campaign for you
Our team can supercharge your SEO with a Google Ads campaign. We can build ad campaigns, audit your current website for SEO and set out a tailored strategy to bring your website more traffic.
What is SEO?
Search Engine Optimisation (SEO) is a set of practices and strategies aimed at improving the visibility and ranking of a website on search engines like Google. The primary goal of SEO is to increase organic traffic to a website by optimising various elements to align with search engine algorithms.
Google Ads is an online advertising platform developed by Google, where advertisers (like us) pay to display various types of ads to users. It is one of the most widely used and effective online advertising systems, allowing businesses to promote their products and services on Google's search engine results pages (SERPs), as well as on Google's network of partner sites.
How does it work?
Google Ads operates on a pay-per-click (PPC) model, where advertisers bid on specific keywords or phrases relevant to their products or services. The platform allows businesses to create and display ads within Google's search engine results pages (SERPs) and across its network of partner sites
What's the difference between SEO and Google Ads?
SEO (Search Engine Optimisation) and Google Ads (formerly known as Google AdWords) are both digital marketing strategies, but they differ in their approach, goals, and execution. SEO Involves optimising a website to improve its organic (unpaid) visibility on search engine results pages (SERPs). The traffic generated through SEO is free, but it takes time to see results.
Google Ads is paid advertising campaigns on Google's advertising platform. Advertisers bid on keywords, and when users search for those keywords, the ads appear at the top or bottom of the search results. The traffic generated through Google Ads is paid and can result in faster results.
What steps do we take?
Research & Learn
We learn and research your business and industry and gain a strong grasps on the market.
Create & Adapt
We create a strong set of key words and long-tail keywords to give your campaign the best value for money. We also audit your current website to see if their is room to improve on your current SEO.
Engagement & Analyse
Once the campaign is running. We analyse the data and continuously look to improve and scale up where necessary.